30:20
YouTube
Persuasion Skills Nonprofit Teams Can Use Today
Nonprofits don’t just need more messages—they need messages that move people. In this fast-paced episode we welcome persuasion instructor and longtime marketer Dean Batson to show how science-based communication turns attention into action. Batson traces his path from launching a digital agency to teaching persuasion at Arizona State University, where he studies the shortcuts our brains use to decide fast. “We make mental shortcuts all day long,” Dean explains. “If you know which way someone may
26:54
YouTube
AI BFFs - Tech That Feels! | WiseBytesTV #ai #artificialintelligence #AIanthropomorphism
In this episode, Dean and Josh explore the fascinating and weird world of AI anthropomorphism - the attribution of human-like traits, emotions, or intentions to artificial intelligence or robots. They take a deep dive into the science behind our brain's irresistible urge to humanize technology and showcase examples of anthropomorphized AI in movies and real life. They also discuss the potential benefits of AI anthropomorphism, including fostering empathy, improving user experience, and promotin
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The Big Picture People Podcast - Helping Leaders Walk the Talk
Interview with Dean Batson - A lack of leadership buy-in is an issue that often hinders organizational change but is one that Dean Batson, an educator of Persuasion and Communication at Arizona State University, Phoenix College and Southern Oregon University, knows can be overcome.
01:03:14
YouTube
Who Controls Your Child’s Mind? The War Over Public Education
What happens when education becomes a battleground — not just for curriculum, but for culture, identity, and power? In this raw and wide-ranging conversation, Towan sits down with Professor Dean, a seasoned educator who’s sounding the alarm on the state of education in America. They unpack everything from Gen Z’s pushback in the classroom to state takeovers of school funding, the erosion of critical thinking, and why education has become a billion-dollar marketing machine. Is federal oversight
WorkLife
'Polish over potential': How hiring for personality vs. skills is costing employers
According to dean Batson, most recruiter screeners aren’t experts in the roles they’re hiring for, so they lean hard on what they can evaluate — how someone communicates, how confident they seem, whether they ‘feel right,'